Director of Product Development

Damon
Earl

Automotive Technology · Security Engineering · Product Leadership

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01

About

Technology leader with 10+ years driving product development at the intersection of automotive performance and software engineering.

Growing up in an engine refurbishing shop ignited a lifelong passion for automotive technology. Today, I lead all product development teams at Integrated Engineering—spanning software engineering, powertrain calibration, hardware engineering, and IT. From launching the Xodus brand to architecting mobile ECU calibration tools, I thrive on building products that push automotive performance forward.

My background blends hands-on reverse engineering and embedded systems with strategic leadership, endpoint security, and scalable development operations.

Location Salt Lake City, UT
Current Role Director of Product Development
Experience 10+ Years
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Experience

2015 — Present 10+ years
Integrated Engineering
Salt Lake City, Utah · Full-time
Director of Product Development
Apr 2025 — Present

Lead and manage all product development teams, including software engineering, powertrain calibration, hardware engineering, and IT teams.

Software Engineering Manager
Oct 2023 — Apr 2025

Managed and led the technology department including software engineering, powertrain calibration, and information systems.

  • Aided in launching the Xodus brand
  • Developed and released the first VAG EA839 engine flex fuel implementation
  • Architected the performance software development cycle
Chief Technology Officer
Oct 2021 — Oct 2023

Grew the technology team including overseas resources for Shopify and NetSuite development.

  • Built POWERlink Mobile—delivering performance calibrations via smartphone and OBD2 dongle
  • Participated in EOS implementation as part of the leadership team
  • Implemented endpoint management, security, and employee phishing training programs
Software Engineer / DevOps
2015 — Oct 2021

Development and operations of dealer and at-home flash tools for automotive ECU applications.

  • Reverse engineering and implementation of secure automotive protocols
  • Development of secure file distribution systems
  • Design, prototyping, sourcing, and manufacturing of PCB hardware and firmware
  • Developer operations architecture and CI/CD pipeline management
Mar — Jun 2015
Jacobs Engineering
Software Engineer I

Custom SharePoint software development, maintenance, and migration from 2007 to newer versions.

Jan 2014 — Mar 2015
Lighthouse Health
Software Developer

Development of new web applications and features, as well as maintenance and redesign of existing web features.

May — Aug 2013
Goldman Sachs
Summer Technology Analyst

Software design, development process design, integration into legacy systems, and interactions between multiple departments.

Oct 2007 — Aug 2010
Focus Services
Customer Service Representative

Providing billing, sales, and technical support to existing customers, and signing up new clients for service.

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Skills

Leadership & Management

Product Development Team Leadership EOS Implementation Cross-Functional Management Project Management

Automotive & Embedded

ECU Calibration Embedded Firmware PCB Design Powertrain Calibration WinOLS VAG Diagnostics Flex Fuel Systems

Security & Reverse Engineering

IDA Pro Reverse Engineering Secure Protocols Endpoint Security Phishing Prevention

Software & Infrastructure

CI/CD Pipelines DevOps Shopify NetSuite Full-Stack Development Databases
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Education

Bachelor of Science
Computer Science
University of Utah
Salt Lake City, Utah
2016
Associate of Science
Computer Science
Salt Lake Community College
Taylorsville, Utah
2012
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Contact

Interested in working together or have a question? Feel free to reach out.

damon.earl@gmail.com